1. Workshops
  2. Main Stage Track
  3. Rising Stars Track

Conference Day 1

Tuesday, October 8th

  1. 9:00am - 9:05am

    Main Stage Only

  2. 9:05am - 9:45am

    Main Stage Only

  3. A photo of Michael Parenteau
    9:50am - 10:30am

    The Myth of the Half-brained Designer: An Artist’s Journey Through Engineering

    Michael Parenteau

    UX/UI designers often pigeon hole design into being such a specialization that we isolate ourselves from people who may have great insight on the problems we are trying to solve. And all too often, this stems from the self-proclaimed idea that we are either right or left-brained types of people. I don’t know about you… but I haven’t met any half-brained people lately. Let’s talk about the ways to branch out of our tight circles and engage in collaboration with people who think different from ourselves. And let’s get over the idea that we are unable to (or shouldn’t) learn stuff because we think a certain way.

  4. 10:30am - 11:00am

    Morning Break - Coffee and Speed Networking

  5. 11:00am - 11:30am

    Main Stage Only

  6. A photo of Tammie Helm
    11:35am - 12:15pm

    Digital Experiences and the Mobile Customer

    Tammie Helm

    We're a constantly connected people. Our users are dependent on their mobile devices and their expectations for excellent experiences are getting greater and greater. In this session, we'll take a look at the modern day customer, considerations we must remember when designing mobile experiences, and how the latest technologies can help us deliver. We'll also take a broad look at experiences - the good, the bad, and the crazy.

  7. A photo of Maya Bruck
    12:20pm - 1:00pm

    Winning the Client Relationship Game (Without Selling Your Soul)

    Maya Bruck

    We often villainize clients — complain about their unreasonable demands, resent scope creep, cringe at their attitudes and cluelessness. While some clients are gems that entrust us with creative freedom and unlimited budgets, most of the time there are tensions that inevitably come up in the process. While many of us would rather not deal with the human interactions that our profession requires, there are certain philosophies, habits, questions, and tools we can use to almost guarantee success and reward. We can expect our clients to be our allies and best advocates and stay true to our integrity and vision. All while not selling our soul.

  8. 1:00pm - 2:00pm

    Lunch Break - Instameet Photo Walk with Josh Clark and a Spotlight session from our partners Google at 1:35pm

  9. 2:00pm - 2:30pm

    Main Stage Only

  10. A photo of Steve Hickey
    2:35pm - 3:15pm

    We’re Doing It Wrong: Prototyping the Future of the Web

    Steve Hickey

    As an industry we love to tell our clients that we’re agile or lean, that we’re better than the traditional waterfall process. But the reality is that we all stick to old bad habits in the name of convenience and safety. Even worse, our clients expect it. They want comforting checklists and scheduled delivery dates for design artifacts. The list tells them we’re doing it right. But we’re dead wrong when we work that way. A traditional process delivers nothing but assumptions. It’s time to get on board with a process that creates validated learning. It’s time to take responsibility and to do our jobs to the best of our abilities. It’s time to start prototyping.

  11. A photo of Sophie Kleber
    3:15pm - 3:55pm

    Designing Experiences for the Instant Era

    Sophie Kleber

    In 2013, bandwidth is less of a barrier to design than ever before and increases in the speed of connectivity in the home and on the phone are making new types of interactions and experiences possible every day. Users' expectations and behavior are evolving just as rapidly. How does this new immediacy change how we should construct and design user experiences? In an era where where information, products, and services can be accessed anywhere, on any device, and on demand, how have users' expectations for digital products changed? We’ll dissect what it means to design for new era of users, behavior, and expectations and identify elegance, memorability and grace in some of today's most successful instant experiences.

  12. 3:55pm - 4:25pm

    Afternoon Break - Design Clinics

  13. A photo of Sam Richard
    4:25pm - 5:05pm

    Beyond Style Guides: Building Responsive, Future Friendly Style Systems In Browser

    Sam Richard

    Photoshop is not a web design tool. "Pixel Perfect" is a meaningless phrase. The page metaphor is dead. For us to tame the complexity of our multi device world and keep our sites future friendly, we need to design maintainable style systems that can be quickly iterated over and updated across our sites with ease. Let us look at how we can leverage our modern web development toolkit, Sass, Compass, JavaScript, Grunt, and Git, to quickly and easily build these style systems, keep them maintainable, and deliver updates to the front end while barely needing to lift a finger.

  14. 5:10pm - 5:10pm

    Main Stage Track Only

Conference Day 2

Wednesday, October 9th

  1. 9:00am - 9:05am

    Main Stage Only

  2. 9:05am - 9:45am

    Main Stage Only

  3. A photo of Jim Kidwell
    9:50am - 10:30am

    Just My Type: Successful Branding and Typography

    Jim Kidwell

    Creating and maintaining a strong and lasting brand is all about the details. Every decision has a visceral affect on public perception. Web design is 90% typography, and successful branding efforts make typeface selection central to the process. Join typography expert Jim Kidwell for this whirlwind tour of how various brands have utilized typography throughout the years. Learn from the real-world examples from both current and historical typographic successes and failures. Whether you’re looking to rebrand soon, want to select some new fonts for your website, or just need to learn more about typography, you’re sure to come away from this talk with a new critical eye toward typeface selection and utilization.

  4. 10:30am - 11:00am

    Morning Break - Coffee and Creative Tasks

  5. 11:00am - 11:30am

    Main Stage Only

  6. A photo of Jimmy Chandler
    11:35am - 12:15pm

    5-Star User Experience: What Going Out to Eat Teaches Us About UX Design

    Jimmy Chandler

    Most people have a few favorite restaurants, places to go when we want to be treated like a close friend or family member, enjoy the company we’re with, and eat well. For special occasions, or just for variety, sometimes we will try a new place to dine. These new experiences often delight, and it’s as if we’ve made a new friend, but other times we are turned off by the food or service, never to return. We'll explore how we can apply the key concepts from a great restaurant experience to the user experiences we design - and learn the lessons from those who fail to meet their customers' needs. We'll connect these ideas to what we know about how the human brain works and how our emotions impact our decision making, and discover what great restaurateurs and great designers do in common.

  7. A photo of Bermon Painter
    12:20pm - 1:00pm

    CSS Pre-processors: Sass, Less, & Stylus

    Bermon Painter

    The web has matured. Websites and applications have become more complex and so have their underlying code. With all of the vendor prefixes madness, ever maturing specs, and trying to make our CSS more modular, CSS pre-processors make writing all of this crazy stuff pretty darn fun again. In this session you'll get a 1-to-1 feature comparison between Sass, Less, & Stylus. You'll walk away with some pretty face rocking knowledge like: How to get up and running with a pre-processor in a few minutes; The innards of Sass, Less, & Stylus and how they compare to each other; Tips & tricks on organizing your code & bending your pre-processed CSS to your every will; Nifty tools that will make you and your team super efficient

  8. 1:00pm - 2:00pm

    Lunch Break and a chance to check out a Spotlight session from our partner Salesforce at 1:35pm

  9. 2:00pm - 2:30pm

    Main Stage Session Only

  10. A photo of Dane Howard
    2:35pm - 3:15pm

    Storytelling the Future: Momentum Making For Your Projects

    Dane Howard

    Creating and sustaining momentum in projects is critical to their success. 'PreViz’ is a powerful movement that is taking place in film and television, product development and architecture. The practice of ‘Pre Visualizing’ a future product or service is being adopted on a wide scale. Learn how to use storytelling and other momentum-making techniques to powerfully increase your effective quotient. Pre-visualization helps organisations frame the right problems, create a culture of making, start with ‘yes’ and look toward the headlines of the future.

  11. A photo of Brett Harned
    3:15pm - 3:55pm

    Making Projects Easy

    Brett Harned

    Making “cool stuff" for the people of the Internet is fun, but not always easy. Your clients hire you for your ability to make amazing experiences on the web and in apps, but they also want to be sure that you can keep your projects on the rails. That's where it can get tricky. Relationships between teams and clients can be difficult to navigate, even if the "big idea" comes easily. But that's okay! There are ways to build common goals and processes between client and design teams to lighten project stress and foster a shared creative language. Whether you're a designer, developer, or project manager, you'll find value in improving your communication and collaboration skills. We'll cover: Communication tactics to make your work life easier; Time management tricks; Effective collaboration techniques; Project management tips on how to keep your team and your clients happy

  12. 3:55pm - 4:25pm

    Afternoon Break - Design Clinics

  13. A photo of John McKinney & Tim Boisvert
    4:25pm - 5:05pm

    Designing for the Forgotten User: Aesthetics and UX in the Editorial Platform

    John McKinney & Tim Boisvert

    When building an editorial platform for a high-volume content site, designers and developers often overlook the needs of a very important audience: the content creators and editors themselves. It’s no secret that there is a disconnect between users and developers. When content managers hear the term “CMS,” they think of the front page of the New York Times. CMS developers, on the other hand, think of large blocks of interrelated text and media data. This session will discuss the reality of modern editorial content management, open designers’ minds to the needs of a critical group of target users, and introduce best practices for achieving simple, precise, and functional CMS design that appeals equally to both content creators and developers.

  14. 5:10pm - 5:50pm

    Main Stage Only

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